Donna Stamp, the Ethics & Sustainability Circular Economy Manager at John Lewis, sheds light on the retailer’s sustainable sourcing strategy for fashion. John Lewis, with its core values deeply embedded in employee ownership and commitment to quality and trust, has been recognized for Sustainable Sourcing in the Planet category at TheIndustry.fashion Awards 2025.
Stamp delves into how John Lewis is transitioning to sustainable materials, integrating circular design, and upholding human rights in its supply chain. These efforts align with the company’s broader environmental objectives, emphasizing net zero climate targets and ethical sourcing practices.
Winning the Sustainable Sourcing award signifies a milestone for John Lewis, validating its responsible retail practices and inspiring industry-wide adoption of sustainability. Stamp elaborates on the retailer’s various sustainable initiatives, such as fashion rental, take-back schemes, repair services, and a comprehensive packaging strategy aimed at reducing environmental impact.
Stamp further discusses John Lewis’s recent expansion in fashion offerings, including a circular design collection that promotes recyclability and durability. The success of this collection paves the way for future sustainable fashion initiatives, with a focus on working closely with suppliers to embed circularity in the company’s fashion offerings.
Stamp highlights the significance of reinstating the ‘Never Knowingly Undersold’ pledge, emphasizing the importance of competitive pricing while maintaining quality and trust. The positive response from customers underscores the pledge’s role in reinforcing John Lewis’s commitment to value and service.
Looking ahead, customers can expect a blend of new designs and collaborations from John Lewis that prioritize sustainability. Stamp underscores the retailer’s dedication to transparent communication about its sustainability efforts and progress.
Transitioning to Source Fashion, the event director Suzanne Ellingham provides insights into the show’s evolution and its unique positioning in the fashion industry calendar. Source Fashion stands out as Europe’s premier responsible sourcing show, connecting buyers with manufacturers committed to ethical practices and transparency.
Ellingham elaborates on the platform’s growth and impact, emphasizing its role in fostering relationships, promoting responsible sourcing, and addressing industry challenges through seminars and debates. Source Fashion’s focus on sustainability, circularity, and supply chain visibility resonates with buyers seeking quality, accountability, and ethical standards in their sourcing.
Discussing sourcing trends, Ellingham highlights the growing interest in circularity, durable materials, and traceability among exhibitors and buyers. The emphasis on low-impact fibers, upcycling, and supply chain transparency reflects a shift towards sustainable and responsible sourcing practices in the fashion industry.
Looking to the future, Ellingham foresees a fashion industry shaped by resilience, responsibility, and innovation. Source Fashion aims to support brands and suppliers in adapting to these changes by facilitating connections, promoting ethical sourcing, and fostering meaningful impact in global fashion supply chains.
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